WALK THIS WAY!
Find clarity and direction in your career, and get to the next level
Hey you!
You love working in the music business and you’re pretty damn good at what you do. You want to keep moving forward, but you’re feeling stuck or lost about what to do next and you’re unsure about which direction is right for you.
Right now you feel unmotivated, stressed out or drained by the expectations of this industry. Or you're stagnating and feel frustrated or unsupported in your current role. Maybe your job has been taken away from you. Or maybe you can’t seem to find where your life has gone in terms of ‘work-life balance’: you barely take breaks or feel guilty when you do.
One thing is certain though: ch-ch-changes are needed. Only issue is, you have no idea where to start or how to go about it.
You’ve got great skills and experience - but may have lost confidence in your abilities (hello impostor syndrome!). You’re not sure what your strengths are or what you truly enjoy doing anymore. You want to make a difference, do something that’s rewarding and impactful - but what does that even look like?
You’re anxious about the future and worry about making a change. You worked so hard to get to where you are, and losing your sense of identity or having to start again feels daunting.
Not fulfilling your own potential and having a job or career that makes you unhappy… well, that’s even scarier.
You’re ready to get clear on your direction, reignite your confidence and get on the right path
You’re excited to reach new levels of success, so you get to work with bigger artists, clients or projects and have a greater impact.
This is about more than just finding a new role though. This is about:
Feeling accomplished and secure in your career, and getting the recognition, money and success you deserve.
Feeling passionate, excited and fulfilled again.
Finally having more balance and more time for your loved ones and other interests.
So how do you make this happen? What does the next move look like?
You’re doing #allthethings: you’ve pimped out your CV and LinkedIn profile, applied for jobs and reached out to your network. You’ve joined industry groups or sought out mentorship. However, those things ain’t helping you get any clearer about what’s actually right for you. Other people are only equipped to give you advice based on what has worked for them, and you’re not them.
No wonder it’s hard to work out what’s next: no one ever taught you how to plan your career in the long-term, in an industry with no defined career paths (your last role? You kinda fell into it).
You try to stay positive, but you’re well aware that the job market is tough to crack right now. You thought of hiring a coach, but shouldn’t you figure things out by yourself first?
What you really need is to start with YOU and work from the inside out, rather than the outside in.
Have someone in your corner who understands the intricacies of the music business, acts as an impartial sounding board, and helps you get clear on where you want to go and develop a plan to get there.
I created Walk This Way to give you the guidance and support you need, so you can find direction in your career and be sure that your next move is the right one
Hey, look, I completely get what you’re going through, because I’ve been where you are.
When I started my career and got hired by my favourite label I was over the moon, but I quickly felt frustrated by the limitations of the role. Fast forward a couple of career moves and I landed a dream job booking artists for 4000 capacity club Razzmatazz. It was absolutely awesome. Until it wasn’t. My passion and sense of fulfillment had left the building, and you can’t stop wanting to progress right? So I followed my calling, which is to help you create the life and career you most want.
When you coach with me you’ll get a sweet mix of music industry experience, coaching skills and personal development expertise (plus a sprinkle of spiritual wisdom). Because here’s the secret: investing in yourself and your upleveling, rather than networking your heart out, is simply the most effective way to create better results on the outside.
I’ll guide you through your career journey so don’t find yourself in the same ol’ place 6 months down the line. Goodbye confusion and feeling crap, hello knowing where you’re going and taking the music industry by storm!
When you know you’re on the right path and progressing towards your career goals, you’ll feel energized, purposeful and friggin’ excited to wake up in the morning (and not just on Fridays!
Nothing beats the sense of achievement and, let’s be honest, the financial security of getting to the next level. With a renewed passion for your work and the ensuing recognition that’ll follow you’ll be feeling happier than Pharrell sporting a new hat.
“Coaching with Ariane has given me better clarity in life, and helped me realise what makes me unhappy. I have a renewed professional vision and better tools to make the right choices. I have renewed ambition and creativity in my work, which makes me feel more fulfilled”
“I was feeling lost in my career and it was becoming increasingly difficult to see my place in the music industry. After exploring my deepest insecurities related to my direction and professional abilities, I was able to get clarity, renew my confidence in my strengths and abilities, and felt a positive shift in my mental health. With Ariane’s help, I found the courage to start my own label, and I feel I’m now on the path I was meant to be on. As a new entrepreneur in music, coaching is more valuable than ever to stay motivated, focused, and confident about my company and its direction”
Introducing Walk This Way!
A 1:1 coaching program to help you:
Get clear on your career goals and on what job/role is best for you, so you know what to do next and feel that you’re on the right path.
Create a plan to progress in the right direction and find the next move, instead of feeling lost or staying stuck
Identify your strengths and articulate your skillset confidently
Manage your time better, create more balance and develop personally and professionally
Reach your potential, take your career to the next level doing something you love, and become the success you’re meant to be
This is what you’ll get:
Career Checkup: A pre-work analysis of your objectives so we can dive right in during the first session. The program is 100% personalized and tailored to you so you get exactly what you need and make the most of it.
Career Coaching: 8 x bi-monthly individual coaching sessions, including a 90m kick-off session, to get clear on your career goals and create an action plan, so you can move forward in the right direction. We’ll dig deep to discover what you love most, what your strengths are and what your next move looks like. You’ll overcome self-doubts and walk away feeling more confident and optimistic about the future, so you can get to the next level.
Takeaways: After each session, you’ll receive practical resources and assignments designed just for you, to help you consolidate your insights, nurture your confidence, assist with decision making, and much more. You’ll start working towards your goals, so you get closer to where you want to be.
Email Support: Your package also includes unlimited email support between sessions for extra tips and assistance, so you always have someone by your side.
Bonuses:
30m of personalized feedback on demand. If you’d like to do a practice run of your business presentations, or want me to review your website or CV, just say, and you’ll receive constructive feedback so your materials are effective and bring you results
Life’s too short not to be doing something you love. As you grow and evolve, your career should evolve right alongside you
Interested in working with me? Here’s how to get started:
Step 1: Schedule a free, no-obligation consultation.
Step 2: We’ll meet on Zoom to discuss your needs, answer your questions and to make sure we’re the perfect fit before you commit.
Step 3. If you decide to work with me, I’ll tell you how to get started. If we aren’t a good fit, I’m happy to share other resources to help you get what you need.
Have questions? Email me
“Coaching has helped me get down to the real issues. I’m more aware, open, and receptive. It gave me the clarity to make decisions around quitting my job, feeling valuable in my work, and changing my perspective on what it means to focus on myself. Ariane can produce results that I feel anyone could benefit from”
“I feel much more confident in myself and my abilities, and I’m more assertive. This has helped me go freelance, work on projects I’m aligned with, and say no to roles that aren’t. I’ve built my profile and got featured on The Times and The Independent.
I really enjoyed the spiritual element in Ariane’s coaching and her understanding of how the music industry works. I 100% recommend this to anyone who needs a sense of direction in their careers
(Update: since then Remina got offered a job at the BBC!)”
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I went from feeling stuck and lacking purpose to having the direction and guidance I needed to achieve my goals. I have more structure and clarity, and I’m excited to start a new chapter in my life and career in a different country”
“I was stagnating in my career and knew I needed to make some changes. I was very unclear on my career goals, what was actually important to me and what I hoped to do next. I’m now far clearer on what drives me and makes me happy in my work, and what doesn’t. I’ve managed to do the best work of my career, which is really saying something! I wasn’t valuing myself and I now know my worth far more and realising that has made a huge impact on my life!”
“Ariane helped me access and utilize my strengths and experiences to positively impact both my business and personal life. I structure my days differently so I’m most refreshed when I do high impact work. I feel less anxious, more confident, my mind feels clearer and calmer and my can-do attitude is more prominent”
“After changing careers to go freelance, doubts, fears and anxiety started to appear and I felt paralyzed. After a couple of sessions I was able to refocus on my priorities and regain my confidence and drive to live with purpose. I progressed not just professionally, but personally, and it was a liberating experience that prepared me to take the next step. Ariane’s understanding and overview of the situation acted as an immediate kickstarter that helped me get back on track”
FAQs
* How do I know this program is for me?
This is perfect for you if you want to have a career you love (in or outside music), but aren’t clear on what that looks like and where to start. You’re ready to achieve your potential, make an impact, and not let external circumstances get in your way!
This is NOT for you if you’re already crystal clear on what you want and you’re just looking for a CV copywriter or LinkedIn strategist (tip: that comes waaay later, once you have clarity).
* Shouldn’t I figure things out by myself before I hire a coach?
You can attend conferences, do online personality tests and ask your peers for advice - but that won’t actually get you closer to being clear on the career path that is right for you (and unique to you). Trust me, I’ve made those mistakes and wasted years before getting coached and unlocking the answers I was seeking. Coaching is precisely what will help you figure things out - AND get you moving in the right direction, so you don't waste any more time.
* What qualifies you to do this?
I trained with the Coaches Training Institute - a leader in its field and accredited by the International Coach Federation. Personal development is my passion, and I always include tried & tested tools and techniques in my sessions from fields such as NLP, positive psychology and spirituality. Plus, unlike other coaches, I understand the ins and outs of the music industry after working in it for 15 years, and I specialise in helping people from that field.
* I’m currently unemployed, how do I justify the expense?
I know the job market is rough right now, and that unemployment sucks big time (as if what’s happening in the world isn’t challenging enough as it is!). Investing in yourself will help you get closer to a new role you love, faster, and give you a competitive edge over everyone else. What you’ll learn during this process will serve you not only now, as you figure out your next steps, but throughout your entire career, so you can make the right decisions and never stop progressing.